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The Go-2-Market Roundtable is for senior representatives of early to mid-stage technology companies charged with the responsibility of product marketing, sales, and business development. Through their own experiences and with guest presenters, this group explores best practices focused on prospecting techniques, product marketing and managing customer expectations in an open, informal environment. Go-2-Market Roundtable participants also benefit from periodic presentations by the North American Sales and Marketing SIG - a collaborative sales and marketing educational program linking North American Tech Companies and their supporting associations. Go-2-Market Roundtables are held eight times a year from 8:00am � 9:30am. ROUNDTABLES...A DIRECT PATH TO KNOWLEDGE INTERESTED IN STARTING OR JOINING A PEER ROUNDTABLE? Contact the BCTIA at 604.602.5241 or email events@bctia.org |




